Published rental range: $15,000 - $35,000
The 10x20 trade show exhibit is the natural step up for Chicago exhibitors who have outgrown a single inline and need room to both demonstrate and converse. At 200 square feet, this footprint gives you a twenty-foot backwall to tell a complete brand story and enough depth to split the space into purposeful zones, a product-forward demonstration area facing the aisle and a semi-private meeting nook or closed demo room tucked to one side. Our Chicago team designs the 10x20 around traffic psychology: the long backwall becomes a billboard that reads from down the aisle, an LED tile header or illuminated logo crown lifts your name above the crowd, and a welcoming counter pulls visitors in off the main artery. Built on the same modular aluminum extrusion platform as our smaller stands but extended with optional custom millwork, the 10x20 strikes a deliberate balance between rental economy and a fabricated, high-end look. We print every graphic in-house, using large-format silicone edge graphic fabric for the backwall fields so the imagery stays crisp and seamless, and dye-sublimation panels for headers and accent walls. Monitors are a defining feature at this size, most 10x20 builds carry two to four screens distributed across demo counters and the backwall, with power and data routed cleanly through the frame so nothing dangles on the floor. For Chicago shows that reward dwell time, like the National Restaurant Association Show, PACK EXPO, NeoCon, and ASCO, the 10x20 lets you stage a working demonstration while a second conversation happens in private, which is exactly what mid-market and enterprise exhibitors need to move qualified leads down the funnel. When you hold a corner or end-cap position, we open the second aisle side to draw traffic from two directions and re-balance the overhead messaging so the brand reads from both approaches while still respecting McCormick Place line-of-sight rules. The published rental range of $15,000 to $35,000 covers design, fabrication, the rental system, and graphics production; you climb within the band by adding a closed meeting room, a larger LED wall, premium flooring, or custom-fabricated reception furniture. Expect a four-to-five-week lead time from approved design, an install window of five to seven hours with a two-person crew, and a clean return-and-refurbish cycle so you can re-skin the system for your next event. The 10x20 is the size where a Chicago exhibit program starts to feel like a real brand environment rather than a table and a banner. Request your free 48-hour 3D rendering and we will map your zones before fabrication begins.
A 10x20 trade show exhibit rental in Chicago is published at $15,000 to $35,000. The range covers design, fabrication, rental hardware, and graphics. A semi-private meeting room, an LED video wall, or heavy custom millwork moves you toward the top of the band.
Yes. A 10x20 has enough run to carve out a small semi-private meeting area or a closed demo room while still keeping an open product wall facing the aisle. We balance the two zones in the 3D rendering so you do not sacrifice street presence for privacy.
It does. When you draw a corner or end-cap, we open the second aisle side to pull traffic from two directions. We adjust the backwall and overhead messaging so your brand reads from both approaches under the line-of-sight rules.
A typical 10x20 carries two to four monitors plus an optional LED tile header. We mount screens at demo counters and on the backwall, and we route power and data cleanly so nothing dangles on the show floor.
Budget five to seven hours with a two-person crew. We coordinate the install and dismantle window with the McCormick Place general contractor so your labor is scheduled efficiently against the show's load-in calendar.
Call Chicago Exhibits at (872) 369-0187 for a free 48-hour 3D rendering. Serving Chicago and McCormick Place since 2014.